Dewey Decimal Media is your partner in telling and selling your story.
Our Company Name & Our Approach:
Why the name, Dewey Decimal Media? Our aim is to combine the best of the old and the new to help stories and ideas reach their widest audience possible. The Dewey Decimal Classification, colloquially the Dewey Decimal System, is a proprietary library classification system first published in 1876. The Decimal Classification introduced the concepts of relative location and relative index, which allow new books to be added to a library in their appropriate location based on subject. Before that, books were shelved in relation to order of acquisition. Confusing, right? So Dewey Decimal, to honor a system that helped us codify vast volumes of ideas and stories so they could find their way to their audiences. And Media, by definition, the means of communication, as radio and television, newspapers, magazines, and the internet, that reach or influence people widely. This name reflects our mission to combine our deep industry knowledge and connections with the newest innovations to help our clients broadcast their stories.
Nicole Dewey, Founder of Dewey Decimal Media
Nicole Dewey is the founder of Dewey Decimal Media. A 23-year veteran of the book publishing industry, she has worked with a broad and exceptional list of authors, storytellers, and creators, including Nobel Peace Prize winner Malala Yousafzai; Pulitzer Prize winners Ayad Akhtar and Anne Applebaum; National Book Award winner Tim Weiner and National Book Award finalists Ben Fountain, Atul Gawande, Adam Haslett, Jane Mayer, and Kevin Powers; Booker Prize winners Hilary Mantel and Ian McEwan; and critically acclaimed and bestselling writers such as Kurt Andersen, Kate Atkinson, Alec Baldwin, Michael Caine, Amy Cuddy, Emma Donoghue, Malcolm Gladwell, Dan & Chip Heath, Gwen Ifill, Jodi Kantor, Sally Mann, Jillian Medoff, Stephenie Meyer, Kate Mulgrew, Edna O’Brien, J. K. Rowling, and Maria Semple.
For the last two years Nicole served as Managing Director for Shreve Williams PR LLC. Prior to that she served for many years as Vice President, Associate Publisher, and Executive Director of Publicity for Little, Brown and Company. She was Executive Director of Publicity for Henry Holt and Publicity Director for Doubleday, and she began her career at Seven Stories Press.
She shares the board presidency of the Community of Literary Magazines and Presses (CLMP).
Dewey is based in New York City.
Working with Nicole has been one of the great privileges of my professional life. She is absolutely the best there is.
Nicole worked on countless books I represented during her long career at Little, Brown. She is among a handful of genius publicity minds in this business. Her ability to see around corners, act fast and decisively, think strategically, and spread her infectious enthusiasm cannot be beat.
Nicole Dewey is smart, tireless, trustworthy, connected, and effective. She’s one of the very best in the business.
There is no one in all of publishing who is smarter, more passionate, more hardworking, or more savvy in creating excitement and momentum behind a book than Nicole Dewey. She is, in my experience, simply without parallel. You may not know yet that you want to work with Nicole, but believe me, you do.